01
Service Design
Workforce Transition
A Strategic Design Model for Internal Workforce Transitions
Designing an employee-first model for internal workforce transitions in UK retail banking
02
Youth Justice System
Foresight-led project
Reimagining Youth Rehabilitation
Envisioning how future rehabilitation systems could support young offenders beyond the limits of today’s structures
03
Coming Soon
Service Strategy
Designing for Behaviour Change in Public Transportation
Shaping travel-time decisions through a behaviour-led MaaS service concept
Jihyun Kim
I am a multidisciplinary designer, working across user research and delivery design to create services and products that are both human-centred and effective.